TeleServices Direct Publishes
2010 Consumer Entertainment Survey Results
Summary Results
TeleServices Direct conducts an annual telephone survey of entertainment trends in the US. The general survey addresses trends in cable/satellite television, radio, newspaper and magazine. Survey lists are geographically and demographically chosen at random.
- Only 30% of survey responders have a DVR
- Only 10-20% of responders have premium channels
- Only 20-30% of responders have a high definition TV
- Over 25% of responders watch NO TV; the remaining average 2-3 hours per day
- Price is clearly the most important factor in choosing a cable / satellite provider
- Approx 30% of responders listen to NO radio; the remaining average 1-2 hours per day
- Approx 20% of responders subscribe to a newspaper
- Approx 15% of responders subscribe to one (or more) magazine
- Over 20% of responders surf the internet for more than 5 hours a day
If you would like TeleServices Direct to address a specific trend in its 2011 entertainment survey or would like a custom survey please contact us by June 2011.
 
          
If you would like TeleServices Direct to address a specific trend in its 2011 survey please contact us by June 2011.
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